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EXCERPT: 'Liking Ike: Eisenhower, Advertising, and The Rise of Celebrity Politics'

A reality star is now a major party presidential candidate, but it turns out, celebrity politics are not a new thing. In Liking Ike, author David Haven Blake explores the crucial and often overlooked role that celebrities and advertising agencies had in Dwight Eisenhower's presidency. Even by today's standards, many Americans will be surprised to learn…

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